Business Process Management Unplugged

Let’s unplug the technology, return to basics, and talk about how business process should be used to get and keep more loyal customers.

Unsuccessful Customer Outcomes

Social media can be a great way for organizations to connect with customers.  But, there’s a dark side.  If you consistently fail to live up to your customers’ expectations for successful outcomes, the social media can be used by customers to get back at your for perceived problems.  This page serves as a reminder to organizations of the potential damage social media sites such as YouTube, Twitter, Facebook and MySpace can cause when customers experience unsuccessful outcomes.

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